Tuesday, March 10, 2015

Target Audiences

One of the most important aspects of constructing a magazine that I have observed is knowing your target audience. I believe there is a wide variety of target audiences, but I have selectively chosen people who are interested in watching real sports as the main target audience. I have decided to go this route because there are many similarities between real sports and e-sports. For example, there is a strong sense of competition between both the players and the fans. I believe that as long as someone can understand the mechanics of a game, they can get behind it and learn to appreciate it. Especially with the fast-paced, engaging nature of video games, the transition would not be too steep.
In my post to come, I will explain how this will be a large factor in determining the overall design of both the cover and the two-page spread.

Thursday, March 5, 2015

Magazine Cover Introduction

In the previous posting, the focus was on the two-page spread and all of its aspects. Today, I am focusing on the aspects of a good magazine cover. I believe that it is essential to create a solid foundation for the magazine before any content is added.
I used this link to better understand the details of a cover.
I have found that it is typical to use a large, attention-grabbing image for the cover. I think this will play well with my own concepts, as the images of many video game characters are often worthy of a second-look.

Tuesday, March 3, 2015

Understanding the Traditional Layout of a Magazine

As part of my research today, I have searched to understand the typical layout of magazines. I have chosen to go through the conventional route because while my content may be ground-breaking, I still want it to be presented in a familiar and easily digestible way.
I found this link particularly useful titled, "The Anatomy of a Magazine Layout"
The link is a .pdf of a detailed dissection of every aspect of a magazine. From the well-known elements such as the headline or lead, all the way to the minute but evermore important folio (that's the section in the bottom part of the page that lists the page number and magazine's name or issue date), this information will be one of the most important foundations to creating a professional-looking spread.